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ANNUAL EVENT: FUNDRAISING VIDEOS
CASE STUDY:
THE ASK:
The leading community college in the city of New Haven requested a series of short video stories to introduce and recognize award recipients at their annual foundation fundraising event. The videos would serve two purposes: as roll-ins at the live event, and then as fundraising communications tools to be leveraged post-event.
CREATIVE SOLUTION:
In-depth recipient back stories were crafted into emotionally connective video narratives, and translated onto the screen through our team's skillful docu-style filmmaking creative approach. Additional interview content of community and family members was captured to validate why the recipients were so deserving of their awards, helping to deliver compelling stories that inspire financial giving.
SAMPLE VIDEO
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