PROMOTIONAL CAMPAIGN BROADCAST TV SPOT

CASE STUDY:

THE ASK:

Create an on-air promo campaign to promote Connecticut Public as “the best place to connect with public media in the state.”

CREATIVE SOLUTION:

To inform and engage target audience, our creative team suggested taking an animated infographic creative approach. Our design team created and digitally composited key messaging and iconography motion graphics with voice over and music to deliver a fun, and informative promotional campaign.

VIDEO

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