CELL BIO LAB LAUNCH VIDEO
CASE STUDY:
THE ASK:
Create a video promoting Collagen Matrix Inc as a leader in regenerative medicine, showcasing an exciting new on-site Cell Bio Lab and its benefits to customers.
CREATIVE SOLUTION:
Our writing team first conducted pre-production Zoom interviews with client executives, organization key stakeholders and members of the R&D team, to shape script content. We set up a greenscreen studio at client headquarters which provided maximum flexibility for capturing executive and key stakeholder interview content.
Location shooting included beautifully art directed cinematography of scientists and the R&D team at work in the Bio Cell Lab, and specialty clean room cinematography at their manufacturing location. MediaVision Creative offered a script through final deliverables video solution including creative concepting, storyboards, live action video production and post-production, motion graphics, and sound design.